Training concepts and operative implementation.

Training concepts and operative implementation.

“Knowledge” as a proven, future competitive advantage requires an increasing demand for high-quality, efficient and cost-effective training measures (process and product) in the online and offline area.

In order to exploit sales potential and increase customer satisfaction, it is essential to integrate training and education measures into the company’s overall service offering. The focus here is on two areas: professionalizing employees and providing target group-oriented end customer information in order to highlight the added value of the company’s own products/services and make them more transparent.

Demand-oriented training portfolio and implementation – everything from a single source

The adequate, all-embracing communication of information in combination with the possibility of self-empowerment increases employee competence in retail as well as brand loyalty exorbitantly. In order to achieve this goal and thus influence customer satisfaction positively in the long term, target group-oriented planning, conception and implementation of training, education and coaching is necessary. A mix of classic formats such as face-to-face training and new media such as virtual classroom training, e-learning and video tutorials promises the greatest chances of success.
The provision of expert trainers and auditors is the basis for a high-quality knowledge transfer for our “partners” and creates trust among employees and end customers.

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More Insights.

Audits of automobile dealerships in the era of COVID-19.

How can audits take place when general exit and travel restrictions apply? To ensure that the evaluation of processes, structures and guidelines against the required standards in companies and their environment can continue to be carried out during the Corona period, an implementation had to be developed in a short time without the presence of the auditor on site.

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Digital workshop processes in the car dealership.

The trend towards digital and transparent processes continues to grow in all industries and is now increasingly reaching German car dealerships. When people think of digital processes in car dealerships, they think primarily of car diagnostic equipment or electronic repair support systems. Fully digital service processes, measuring the capacity utilisation in the workshop as well as online appointment booking and transparent tracking of the repair status for the customer are not yet part of the focus of the German dealership organisations. Digitalisation therefore still has enormous potential within the German car dealership landscape.

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Electro­mobility – Break­through in a Year of Crisis.
What will follow in 2021?

In 2020, very few industries were able to celebrate success. The crisis year also had a significant impact on the automotive industry. For the electromobility sector, on the other hand, the picture is more encouraging. In a year with many lows, the sales figures for e-cars set records. The number of new registrations tripled in 2020 compared with the previous year. A survey conducted by Munich Consulting Group provides insight into which aspects are most important for the further development of electromobility in Germany. Read about the forecasts for e-mobility in the areas of sales, range and charging infrastructure, as well as purchase premiums in 2021.

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Your direct line to MCG

Beate Baudrexl

Beate Baudrexl
Customer & Business Solutions

Phone: +49 89 383 46 89 0
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